Advertising Info
Thank you for your interest in advertising on Car and Model, one of the largest automotive event coverage sites on the web.* Advertising on Car and Model gives you a cost-effective opportunity to reach our highly-targeted audience of automotive enthusiasts with your product or service.
* Source: Alexa Internet
 |
Why do people visit Car and Model? |
 |
|
|
People visit Car and Model because we provide extensive high-quality coverage of automotive shows, motorsport events, and model expos worldwide (250,689 photos and 549 articles published to date). Our large event galleries provide some of the highest-quality pictures from these shows available on-line or off-line. Users are accustomed to our free high quality content and come back time and time again as our content is constantly updated, insuring your advertisements will be viewed by the largest audience possible.
|
Who visits Car and Model? |
|
|
|
Over 250,000 unique users visited Car and Model in April 2007. Over 90% of our users are male, greater than 70% are in the prime 17-27 automotive enthusiast age group, and 27% drive either a Honda or Acura automobile.
This is only a small portion of the extensive demographic and traffic data we track to help further our advertising program. Contact us for more information.
|
A complete and powerful ad serving solution |
|
|
|
Car and Model provides a complete ad serving solution, including tracking and analysis, which seamlessly integrates with 3rd-party advertising systems (eg. Zedo, DoubleClick DART, etc.). We can provide you with monthly, weekly and daily statistics in CSV format for use in Microsoft Excel.
Our ad server has the ability to distribute banner impressions evenly over each hour of the day and evenly over multiple days. It is also possible to let campaigns run without any limitations, an activation and expiration date, a maximum number of impressions or clicks, or a combination of both.
We can serve ads based on many different parameters such as: Weekday, hour of the day, language, and even country and continent. All of these parameters can be combined to create specific situations in which a banner is delivered. Also, it is possible to limit the delivery of banners based on how often a banner has already been displayed to a specific visitor, and how long since the visitor has last seen the banner.
Top Banner
Dimensions: 728 x 90
Format: GIF, JPEG, or Flash
Rotation: Rotates amongst other advertisements at the top of every page next to our logo. Displayed throughout the site.
160x600 Skyscraper
Dimensions: 160 x 600
Format: GIF, JPEG, or Flash
Rotation: Rotates amongst other advertisements in the left column of every page.
Interstitial floating banner
Dimensions: 300 x 250
Format: GIF, JPEG, or Flash
Rotation: Displayed on the homepage, centered over the browser window & layered over the content. Ad will disappear after a preset number of seconds.
Event Coverage Sponsorship
Dimensions: 468 x 60
Format: GIF, JPEG, or Flash
Rotation: Your ad will appear on all picture gallery pages for that particular event. There are several other options and packages available for this item.
|
Additional advertising opportunities |
|
|
|
We are open to additional types of advertising opportunities. For example, advertising space is available in the Car and Model HTML-email newsletters which are sent out to registered members. In addition, we offer event coverage sponsorship. Contact us for more details.
Please contact us for a quote and media kit. We can custom-tailor ad campaigns for your company or product.
